Wedding Invitation Trends for 2020

I’m not sure if it’s because I’m getting older or if 2019 was a fluke – but this year flew by! In wedding time, we’re well into next year as couples order invitations 4-6 months before the big day.

Every year, styles, tastes, and preferences change and evolve a bit. I’m excited to share wedding invitation trends for 2020. Based not only on what the couples I work with tend to start choosing, but fashion, lifestyle, and even interior design.

Trends that are Sticking Around

Wedding Monograms

Wedding invitations and monograms go together like coffee and creamer. (Writing this in the morning, can you tell? I’m just sayin – they’re a great pair!) Monograms are the perfect detail to use as a design and great because you can reuse them throughout your entire wedding suite – stamps, programs, menus, thank you cards, and more!

Monogram wedding invitations were super popular in 2019 and this design has already been my most requested for weddings next year. I also see couples choosing simple letter monograms for modern weddings.

Monogram Letterpress Invitation

Blues and Greens

This year, blue and green tones made up a huge portion of my couple’s wedding color palettes. There are so many shades that can apply to every season and it’s a color that looks great on most people when considering bridesmaid’s dresses.

Along with pink, wedding invitations with blue and green are sticking around for 2020 weddings. My favorite way to bring these in is by choosing a colored envelope – included with all wedding invitation suites!

Update: Pantone has announced Classic Blue as the color of the year for 2020! I’m not surprised since blue has been a strong color in wedding palettes recently – and am happy to know it’s sticking around for a little longer.

Wedding Invitation Samples

Envelope Liners

I began designing wedding invitations in 2014, where couples were using envelope liners in colorful floral patterns (Rifle Paper Co was a fave!). Although the designs have changed, the concept of envelope liners is here to stay – and growing in popularity.

Not only are liners a fun detail and way to bring in another color, but also protect your invitations during mailing. There are a few packages where I really recommend envelope liners, like when using double thick cardstock. Read this post on determining whether you need envelope liners – or just want them!

What’s In: Wedding Invitation Trends for 2020

Minimalist, Modern Design

Less artwork, more white space! I’m excited to see couples opt for more minimalist and modern designs for 2020 weddings. Although there are a few floral designs that remain popular, the requests for overall “simpler” invitations is growing.

Brides and grooms want to make a statement without going overboard on design. They’re choosing to invest in details like upgraded printing methods, textured paper, vellum jackets, and wax seals — keeping the design itself minimalist for an effortless feel. 

Foil Printing, Rose Gold

Pink, blush, dusty rose, mauve, whatever you want to call it has always had a place in wedding invitations. Especially for the couples I work with, ‘cause it’s a personal favorite of mine. 

As a unique way to bring in pink, rose gold foil printing is going to be super popular for wedding invitations in 2020. Whether you want to go full-on romantic with rose gold floral artwork and pink envelopes, or just use the foil for emphasis on your names, I know we’ll be seeing an appearance of it in many wedding suites this year!

Rose Gold Wedding Invitation Trends

Letterpress and Thick Paper

Letterpress is great for minimalist designs due to the limited number of ink colors that can be used. I think the overall aesthetic of letterpress is both modern and classic (it is printed with a centuries old machine after all!) which couples appreciate. Invitations with letterpress are printed on 220# double thick, luxe cotton cardstock – who can resist? 

Check out this post for more information on exactly what letterpress printing is and why I love it so much.

Wondering which printing method is right for your wedding invitations? Take the quick quiz here to find out now!

Wedding Invitation Printing Method Quiz

Dark Envelopes and White Ink Printing

I’m torn between calling the trend of “dark envelopes” or “white ink printing”. Is it dark envelopes because people love white ink or is it white ink because people love dark envelopes? We may never know, but I’m here for it!

This year, I am looking forward to working with couples who want to bring in white ink printing on their envelopes. It will really add a pop to black, dark green, and burgundy envelopes. Currently I outsource white ink envelope printing, but am hoping to offer in house in 2020 – stay tuned for details!

Wondering about envelope address printing for your wedding invitations? This post has all the details!

Mix and Match Suites

My favorite wedding invitation trend for 2020 is the mismatched wedding suites! Using different printing methods and different papers is such a fun way to bring in unique details. This suite is the ultimate mix and match: an invitation with rose gold, insert card using thermography on recycled kraft paper, and mismatched envelopes. Give your paper some personality!

Mixing printing methods can also be effective for couples on a budget. Want to use foil on your invitations, but keep some dollars for honeymoon spending? Opt for an invitation with foil and print the insert cards digitally. Since only one piece is using upgraded printing method, your overall cost will be significantly less! 

Mix and Match Wedding Invitation Trends

At the end of the {wedding} day, it’s all about what you love. Trending or not, your invitation design should represent you as a couple and set the tone for the entire event. These aren’t rules or absolutes and I encourage every couple to have fun with their paper, so you do you, girl!

Are you getting married this year? I’d love to work together to create your dream wedding invitations! Start by ordering a sample or downloading my Information + Pricing Guide.

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Wedding Invitation Myths

You’ve probably never ordered wedding invitations before. You might have some preconceived notions or ideas and not knowing what to expect is ok. I’m just breaking down some of the bad stereotypes associated with your wedding stationery.

Have you heard these wedding invitation myths?

wedding invitation myths

They’re Just a Piece of Paper

I cringed when a potential client at a consultation mentioned not really caring much about wedding invitations because “they’re just a piece of paper” and “everyone just throws them away”. Yikes! Like a dagger straight into my paper lovin’ heart.

Yes, they’re paper. Yes, a lot of people will throw them away. But I’m here to let you know – it’s so much more than that. 

Invitations are the first impression of your entire wedding! I know you’ve picked out your venue, dress, flowers, cake, and music with care – your paper is the preview of all the other details to come. Your wedding invitation sets the tone — and can even subconsciously tell guests what to wear. 

Your guests will be excited open your invitation – just imagine they look on their faces as they realize what they’ve gotten in the mail. Sure, many will toss it out once the big day has come and gone. And that’s ok! But for you, your parents, and the other special people in your lives, your invitation is one of the only things you keep after the wedding is over. It’s an heirloom, and much more than just a piece of paper.

They’re Boring

Long gone are the days of traditional wedding invitations – for most. Of course, if going traditional fits your personality and style, then by all means go for it! 

Even just fifteen years ago, the choices for wedding invitation designs were pretty limited. With creative ideas and design flourishing, along with people finding their unique styles, we now have endless options to choose from!

It’s almost 2020 and wedding invitations are a fun way to incorporate your personality and style into the big day. Rules are made to be broken and invitations can be as extra as you want, without judgement.

A few of my favorite ways to incorporate personality into your invitations: fun fonts, color, artwork, hints of your favorite things, envelope liners, sassy wording, and more! Check out this post for finding the perfect design for your own wedding invitations.

Custom Wedding Invitations are Expensive

First things first, “expensive” is a subjective term. What’s expensive to one person could be a total steal for another. It’s possible custom wedding invitations will run the budget a bit more than your standard but there’s a reason for it – and you can always adjust to get pricing exactly where you’re comfortable.

Before you skip out on custom wedding invitations and go straight for the online discount stores with all the coupon codes (you know what I’m talking about), take the time to reach out and get a quote! You might be surprised that an upgraded experience doesn’t break the bank.

When you’re having something made especially for you, there will absolutely be additional costs associated. It takes time, expertise, and creativity to design but because these are such an important detail of your big day – don’t skip out!

There are so many ways to work with a designer and bring the cost down – choosing a semi custom design (rather than a custom, from scratch design), opting for a more budget-friendly printing method, DIY-ing your envelope addressing, and more. Take the time to get a quote before you dismiss the idea of boutique invitations (that come with an invitation fairy godmother).

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What to Expect When You Hire Me as Your Invitation Designer

You probably haven’t hired a wedding invitation designer before and likely have no idea what to expect. I totally get that – it can be overwhelming in the beginning. There are endless options, questions you might feel like you can’t ask, and just general confusion around the whole process. What are the differences in printing methods? Why can’t I use a metallic envelope? Which colors would go best with my theme?

My goal is to make the process as easy as possible – and hopefully even a little fun. I call myself your Invitation Fairy Godmother because I’m taking any stress from this part of your wedding planning away with a flick of my magic wand (aka my trusty Macbook). Don’t just take my word for it, read reviews here from past couples!

So if you’re wondering what the whole process looks like, I’m sharing what it’s like to work one-on-one with me to create your invitations. 

You can expect lots of exclamation points

‘Cause I’m super excited to work with you! Yes, really. I truly love my job and have so much gratitude that you’ve chosen ME to create your invitations. I’m super excited I could do cartwheels – but my office is pretty small, so joyful emails with have to suffice.

I’m hoping you’re just as excited and my over use of “yay!” will rub off on you. If that’s not your style, that’s totally fine – just accept me for who I am and I’ll do the same.

I’ll give you my opinion

You’re working with me, instead of ordering from a website, because you want a human’s touch. My promise to you is that you’ll get my professional opinion, suggestions, and advice. 

Need help with wording etiquette? I can send you examples and get creative with new ways to word things. 

Wondering which color envelopes will work best? Since I have hundreds of options, I’ll narrow down a few based on your color palette and vibe, present you with choices, and let you know which I think would be perfect! 

Have no clue about printing methods? You can read this post to learn more – or just ask! A lot of the printing method will be determined by your budget and I will point you in the right direction so you can get your dream design without breakin’ the bank. (and have more dollars for your honeymoon, right?!)

Whatever the question, I’ll give you not only the options, but my opinion. I always encourage couples to choose and do whatever they feel is best, but want you to have all the facts to make a decision!

Professional

As much as I’m all about the YAY! and the fun, I also know the importance of being a professional. I’ve been designing invitations and working with couples for over five years and have learned a few things along the way. I want to be your friend just as much as a professionally respected vendor to help you with your wedding details. 

As a business owner who prioritizes customer service, I guarantee a few things. You’ll always get a response from me within two business days. Whether you’re asking questions before booking, making edits to a proof, or checking on your order during production – I will have an answer for you. Communicating well and setting expectations leads to 100% satisfaction and I am here for that! 

I take on a limited number of clients so you get the attention and focus you deserve. Each couple is a priority during both the design and production process. It’s possible you’ll feel like you’re the only client, because I really do give you my full energy!

Quality Product

Behind the scenes, there are a lot of moving parts when it comes to production. I source top quality materials and use high quality printers to bring my designs to life. A lot of research, mistakes, money, and time has gone into providing clients with the best product that I possibly can. 

I know how important a wedding invitation is and if it’s not perfect, I go back to my vendors to find a solution. You can rest your head at night knowing I’m handling this detail for you!

Reviews and Testimonials

It feels a little strange to talk so highly of myself, but I’ve got the reviews to back it up! I’ve worked with so many amazing couples and it brings me so much joy to know how happy they’ve been with choosing me as their invitation designer.

Read my reviews: on Google (Atlanta), on Google (San Diego), The Knot, Wedding Wire


Ready to chat about your dream invitations? Start by filling out my questionnaire, I can’t wait to hear from you! If you’re in San Diego and need wedding invitations, we can set up a consultation to chat in person.

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Groom Approved Wedding Invitation Designs

When I started designing wedding invitations back in 2014, I was single and floral artwork was majorly trending. Things have changed a bit since then – not only are the floral invitations fading out, but I can now appreciate a dude’s point of view since I now live with one. My dude makes comments when I show off a new design from the printer and doesn’t hold back with his thoughts. That being said, not every guy is opinionated on the details and I work with tons of couples who still opt for subtle florals and blush envelopes. However, I wanted to put together a list of groom, aka dude, approved wedding invitation designs.

Clean, Modern Wedding Invitations

This suite is always a favorite of both guys and gals. It has a clean, modern feel with subtle floral detail in the envelope liner. Not only are these colors (green and navy) a personal favorite combo, but it has a touch of masculine energy while still feeling wedding-y. (Yep, just made up that word!)

Minimalist Thermography Invitations

This “less is more” suite has no frills, which is always groom approved. Simple, minimalist designs are majorly trending for next year and the colors can be customized to match your wedding palette. Thermography printing adds a luxe, texture touch to these modern invitations.

Brewery Inspired Invites

It’s simple and minimalist and definitely dude approved. Even with the rose gold detail, this mix and match suite appeals to all fun couples who want a unique, modern wedding invitation design. Inspired by a local kombucha brewery, these invitations would work great for a brewery or industrial wedding. All colors, including the foil, can be changed to fit your vibe!

Blue Watercolor Wedding Invitations

The color blue – dusty blue, slate, new blue, cool blue, whatever blue you want to call it is absolutely the color of the year for 2019 and I’m betting it will stay around for 2020 weddings. Of course, blue is the traditional “boy” color, but it’s so beautiful to incorporate in details – blue table settings, bridesmaid dresses, and of course invitations. 

Both of these blue watercolor invitation designs are groom and bride approved. They’re perfect for a boho beach or modern destination wedding by the water.

Playful Letterpress

Ok, but who doesn’t love this playful design? It’s got color, a unique monogram, a mix of printing methods, and fun icons. Printed on double thick cotton cardstock, any paper snob will approve. 

Monogram Letterpress

This classic letterpress invitation appeals to both traditional and modern couples. It’s a timeless design and the single color ink keeps it simple. Dudes love simple and hopefully seeing your name next to theirs gives ‘em all the feels. This monogram design is also a favorite of moms! Maybe my next collection will be “mom approved wedding invitations”?! Let me know what you think in the comments below!

Want more information on working together? Download my Information + Pricing Guide here!

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Do I need envelope liners for my wedding invitations?

Invitations are a small detail with a big job – they’re the very first impression of your wedding day and should be a sneak peek of things to come. I love working with couples to find a design that reflects not only their wedding theme, but their personalities and style. The invitation is a chance to have fun and make the little details count!

One of my favorite ways to surprise and delight guests with a unique detail is through envelope liners. If you’re wondering what the heck an envelope liner is and if you actually need them for your invitations – have no fear! I’m gonna break it down for ya.

Travel Themed Wedding Invitations with a map envelope liner

What are envelope liners?

Envelope liners are just what they sound like – paper (or other flexible material) that goes inside your wedding invitation envelope. There are so many possibilities for design and it can be a fun way to delight your guests as they open their mail. 

They’re more than just pretty paper, because envelope liners help protect your invitation suite through the mail. Sometimes the post office can get a little rough and liners give some extra stiffness to your envelope to ensure your paper doesn’t get bent or torn.

What do envelope liners look like?

Here’s where it gets really fun! Envelope liners are perfect to bring in an additional color through the invitation suite or add a pop of personality. I offer solid colored envelope liners (the gold leaf shown below is a best seller!) and patterned envelope liners like the floral print above that can be printed in any color.

There’s also an option for a custom printed liner if you want something to match your design. This is a good place for artwork, a wedding monogram, or even a photo! Lastly, I offer hand cut envelope liners from things like speciality paper, gift wrap, and maps.

Have a vision for your own design? Let’s chat and see what detail we can come up with together!

Do I need envelope liners?

In many cases, envelope liners are totally an optional upgrade. However, there are a couple instances where I recommend either adding a liner or doing double envelopes – outer mailing envelope containing an inner envelope.

For invitations printed on double thick paper (yum), I always suggest a liner as support. Unless you have special postage, most envelopes are run through a sorting machine at the post office. With the heavy cardstock, it can cause problems since it’s extra thick. 

If you do an invitation with a brad attachment, ribbon, or anything else that bulks up the envelope, adding a liner is a good idea. For the reasons above, you want to give your invitation the best chance to make it to your guests looking as pretty as it did when you mailed it!

How do I assemble envelope liners?

You don’t. That’s what I’m here for – as your invitation fairy godmother (cheesy, but true) I’ll put your liners in your envelopes. It’s one less thing off your to do list and since I’ve done this before you can rest assured they’ll look really good. 

If you opt to have your envelopes printed (which I highly recommend! Read more about envelope printing in this post.) with assembly, your invitations will be shipped to you stuffed and ready to mail. Just add postage, seal shut, and off they go!

Wondering if envelope liners fit your wedding budget? Get a free, personalized quote today for your dream invitations!

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Rehearsal Dinner Invitations

When couples start the process of ordering wedding invitations, they often ask about rehearsal dinner invitations. There are a couple different ways to handle these, depending on what works best for you and your guests.

Do I actually need to send rehearsal dinner invitations?

Well, yes – otherwise it leads to assumptions which might mean uninvited guests or worse, missing family members or friends. The dinner is typically done after the ceremony rehearsal and is often the night before the wedding. Traditionally, the rehearsal dinner is hosted (planned and paid for) by the groom’s parents, but in more modern times this has become fluid.

Who is invited?

Everyone who participates in the wedding rehearsal should be invited to the dinner, plus their partners. This includes the wedding party (bridesmaids, groomsmen, ushers), the officiant, and immediate family of the bride and groom to be.

Some couples choose to invite all out-of-town guests, but this is totally optional. It is a way to get the party started and I say, the more the merrier! However, if budget and/or space doesn’t allow a large guest count, provide your traveling guests with local dinner recommendations. This can be done by leaving a welcome note in each guest’s hotel room.

Mailing Rehearsal Dinner Invitations

Traditional etiquette states that the rehearsal dinner invitations should be mailed separately, and after, the wedding invitations. They can come from whomever is hosting and may or may not match the design of the other stationery. I always enjoy creating a rehearsal dinner invitation that complements the original design since these little details are what make your wedding special!

If you are mailing a separate card, the rehearsal dinner invitation should be sent about 3-4 weeks before the event date.

You can browse rehearsal dinner invitation designs here in my Etsy shop!

Including with Wedding Invitations

I always say rules are made to be broken – especially traditional wedding etiquette rules. I think understanding the etiquette is important, but it doesn’t mean every rule has to be followed. In an effort to save on paper, budget, and confusion some couples include an extra insert with their wedding invitation suite for the rehearsal invitation. It is printed on a smaller card, so only the most important details are listed. The insert is designed to match the rest of the wedding suite, but also provides an opportunity to do something different and fun!

Everything you need to know about rehearsal dinner invitations

What Information to Include

Speaking of what to include, the rehearsal dinner invitation should list all important logistics. The when and where are definitely included, along with the bride and groom’s names. Many times, the host is also named.

Feel free to get creative with wording! Some of my favorite rehearsal dinner invitations include titles like, “The Night Before”, “Love and Laughter before Happily Ever After” and of course, “Eat, Drink, and Be Married”.

RSVP

If the venue or hosts need a headcount, make sure to include RSVP information on the rehearsal dinner invitation. Whether by phone, text, or email don’t forget to include the name of the person who is handling RSVPs and a deadline to reply!

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Boho Wedding Invitations

Maybe it’s just because I moved to California, but everywhere I look I see more and more inspiration for boho, or bohemian, themed weddings. It’s likely not just my West Coast location, since Pinterest and Instagram are also full of boho wedding ideas from all over the country. Couples are loving this trend because it has a casual, fun feel and you can really take it in any direction to make it your own.

Boho weddings have a laid back and whimsical elements, which in my opinion is how a wedding should feel! Celebrating your love with family and friends is the ultimate goal and there’s no reason it can’t have a more relaxed vibe. It can be done in any season and has a wide variety of color palette options. I’ve seen beautiful boho weddings using everything from blues and pinks to more muted, neutral colors.

Since invitations are the first impression of the wedding day, and set the tone for the entire event, every boho wedding needs a boho invitation! Here are some of my favorites –

Blue and Gold Foil

I love this blue and gold foil invitation for a boho beach wedding. The watercolor encompasses the laid back vibe and can be customized to fit your own wedding colors! The gold foil glams up the look a bit and there are several options for different foil colors, including rose gold. These would also make perfect destination wedding invitations for any wedding by or on the water!

Blue Watercolor Wedding Invitation
Blue and Gold Wedding Invitation

Minimalist Modern Mix

Can you say that five times fast? The casual vibe of these “I’m not trying too hard, but I’m still a show stopper” invitations is truly perfect for what I envision as a modern boho wedding! A little bit a glam, a little bit of color, and a whole lotta white space. The rose gold invitation paired with the thermography printed, recycled kraft paper insert card and colored envelopes makes this simple design a statement piece.

Boho Blue Florals

I can’t talk about boho invitations without showing off a floral design. This suite has been one of my most popular in recent months and continues to hold strong. It really works for almost any season and has the fun, trendy vibe. Dress it up by adding foil or letterpress printing for the text!

Blue Floral Wedding Invitations
Blue Boho Floral Wedding Invitations

Having a bohemian inspired wedding? I’d love to work with you! Order a free sample or fill out my questionnaire now – let’s get this party started! (Receive a credit for your sample on your full order total!)

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